Brett Konen

Sea Witch Botanicals • August 27, 2024

Marketing strategy & campaigns for Sea Witch Botanicals

I manage the marketing team for a $2M sustainability-driven brand and certified B-Corp.

July 1, 2022

Launch & growth of The Postcard Maven

I founded and launched my own small business, handling all marketing, advertising, copywriting, photography, design, SEO, finances, order fulfillment, and social media.

First Mode • June 1, 2022

External & internal comms for First Mode

I helped implement a brand voice refresh and site rebrand, handled internal newsletters, and managed content and social strategy.

Ars Technica • May 6, 2022

Social media for launch of world's largest zero-emission vehicle

On May 6, the First Mode team successfully powered the world’s largest zero-emission vehicle, a first-of-its-kind hydrogen haul truck developed in partnership with global mining giant Anglo American.

September 22, 2020

Ad copy for USC Marshall School of Business

I wrote display ad copy for five programs at USC Marshall including MS Marketing, MS Finance, MSBA, MSEI, and IBEAR.

September 21, 2020

Ad copy for OLEO

I wrote display, native, Facebook, Instagram, and video ad copy for 11 CBD and cannabis brands in 2020, including OLEO.

Jasmine Sharpe

Issuu • November 22, 2019

Catalog copy for Viski

I helped develop Viski's brand voice and collection names, then wrote the catalog blurbs and packaging copy.

Jessica Rycheal

January 1, 2020

Brand voice development for Foster & Rye

I helped define the brand voice for Foster & Rye, then wrote packaging copy, emails, taglines, and web copy in that voice.

March 1, 2020

Making Waves (print feature) for Sip Northwest Magazine

I wrote a feature story on experimental liquor aging practices for Sip Northwest Magazine's summer 2016 print issue.

Blush by True Brands

April 1, 2020

Brand voice development for Blush

I helped this brand evolve its voice from kitschy to sassy, then wrote taglines, emails, web copy, and packaging copy.

February 1, 2020

Secret Walls x 1964 Supply Co. (article and video) for Leafly

I flew to LA to cover the launch of 1964 Supply Co. (Bonus: That's me MCing the video.)

Appnouncements

June 1, 2018

Web copy for Appnouncements

I wrote conversion-oriented web copy for Appnouncements' home page.

Leafly • November 30, 2019

Firefly branded content for Leafly

Firefly was one of 35 brands I worked with at Leafly to provide custom, goal-oriented sponsored content across a variety of verticals.

Issuu

May 1, 2020

Company statement for True Brands

When True Fabrications rebranded to True Brands, I created a mission statement to define the company's new identity.

Leafly • March 15, 2020

Co-author for The Leafly Guide to Cannabis

“A weirdly fascinating volume … [on] a new kind of cultivated landscape that may soon stretch from sea to shining sea.” —The New York Times Book Review

Val Durak

November 21, 2019

Flask phrases for Viski

I really enjoy writing fun and clever phrases for physical products. I've done cocktail napkins, coasters, wine bags, greeting cards, gift boxes, tote bags, pencils, and flasks.

Leafly • June 1, 2020

100 Cannabis Strains to Try Before You Die (digital) for Leafly

This article debuted as the top-visited page on Leafly.com, a lifestyle content first for a site and app with 9.5 million monthly unique visitors.

Twine

Issuu • November 22, 2019

Catalog copy for Twine

I worked on the original catalog copy (plus packaging and other print materials) for Twine.

Kinsey Davis

November 22, 2019

Catalog copy for True Brands

I wrote copy for a 275-page wholesale catalog.

Erin Malaspino

November 19, 2019

Product taglines for True and TrueZoo

I wrote short and snappy product taglines for True and TrueZoo.